Back to Resources

AI Notes for Marketing Managers

How to Summarize Creative Brainstorming Sessions

Creative brainstorming sessions are essential for generating innovative ideas and solutions. For marketing managers, keeping detailed and organized notes ensures that all ideas are captured and can be revisited or expanded upon later. Good note-taking helps in tracking the progress of ideas and facilitates collaboration among team members.

But what should you include in your meeting notes? We have compiled a list of key points to include in your meeting notes.

Key points to include in meeting notes for marketing managers

  • Meeting participants: Who were the participants in the brainstorming session and what roles do they play?
  • Main objectives: What were the primary goals or objectives outlined for this creative brainstorming session?
  • Key ideas generated: What are the standout ideas that emerged during the discussion?
  • Challenges discussed: Were there any specific challenges or obstacles mentioned that need addressing for these ideas to succeed?
  • Target audience considerations: How was the target audience considered or factored into the brainstorming process?
  • Creative concepts refinement: Were there any suggestions on how to refine or develop further any of the proposed creative concepts?
  • Actionable next steps: What are the next steps identified, and who is responsible for each action item moving forward?
  • Potential collaborations or partnerships discussed?: Did any potential collaborations, partnerships, or external resources come up during the meeting?
  • Feedback received during session?: Was there feedback provided on existing projects or ideas that relate to this brainstorm session’s focus area?

How to automate

But why take notes manually when you can use AI to do it for you? Today's AI can transcribe meetings, summarize key points, and even identify action items. Instead of being distracted by typing and writing notes, you can focus on the conversation.

Here's how:

  1. If you don't already have a voice recorder that allows you to customize your summaries, download LazyNotes from the App Store.
  2. Navigate to Settings > Meeting Templates and tap the + button.
  3. Copy/paste one of our templates and/or customize your own. Tap Save.LazyNotes templates
  4. Start your first recording and choose your new template any time during the call.LazyNotes templates
  5. Enjoy customized notes emailed right to your mailbox!

More ideas for effective meeting notes for marketing managers